Stop guessing where revenue is leaking
Paste your store URL and watch ConversionLens find what’s quietly costing you sales — each issue priced in lost revenue, backed by evidence, with the fix attached.
- No credit card
- Any public storefront
- Results in minutes
Audits any public storefront today — deeper integrations coming soon
Conversion problems hide in plain sight
Most stores lose revenue in the same predictable places — but the leaks stay invisible until someone puts evidence and a number on them.
You’re guessing what to fix
Analytics tell you conversion is down, not why. Without evidence, roadmap decisions come down to opinion and whoever argues loudest.
Lost revenue is invisible
Every friction point quietly costs orders, but nothing puts a number on it — so the fixes that would pay for themselves never get prioritised.
Generic audits don’t help
A 200-item “best practices” checklist with no impact estimates and no evidence is noise. You need to know what matters and what it’s worth.
From URL to revenue plan in four steps
The whole audit runs from a single link. You get a ranked, priced list of what to fix — not a generic checklist.
Enter your store URL
No install, no login to your admin. Point ConversionLens at any public storefront and it gets to work.
We crawl and analyse
A respectful crawler captures real pages; deterministic checks and an AI pass find the conversion issues that cost you orders.
Every finding is priced
Each issue is quantified in lost revenue per month, backed by a screenshot and the exact arithmetic behind the estimate.
Fix, ship, and track
Work the ranked list from highest impact down. Re-run any time to see revenue at risk fall as you ship fixes.
Prioritise fixes by projected revenue impact
ConversionLens turns conversion issues into a ranked revenue plan. You see what to fix first and exactly what it’s worth.
Every finding carries a dollar figure
Impact is estimated in lost revenue per month from the traffic and order value you provide — the arithmetic is shown, never invented.
Priority scoring by projected impact
Findings are ranked so the fix that recovers the most revenue for the least effort sits at the top of the list.
Ranges, not false precision
Conservative low–high ranges make the estimate honest and defensible when finance checks the maths.
Estimated revenue at risk
$61,347/mo
Judgement a checklist can’t give you
An AI pass reads each page the way a customer would, catching the issues rules miss — and always tells you how confident it is.
AI reads the page like a shopper
It identifies friction a rule can’t — weak value propositions, missing trust signals, confusing flows — and explains the reasoning in plain language.
The model classifies; it never invents numbers
Revenue impact is calculated separately from your inputs. The AI decides what’s wrong; the maths decides what it costs.
Confidence on every judgement
Deterministic checks are marked measured and are always accurate; AI findings carry a stated confidence, so you know how much weight to give each one.
Product pages lead with specs, not benefits — shoppers can’t tell why this product is worth it.
Findings marked measured are deterministic checks and always accurate; findings marked analysed carry a stated confidence like this one.
Every finding, backed by what you can see
ConversionLens shows its work. Each finding is tied to a real screenshot of your store, so there’s nothing to take on faith.
A screenshot behind every finding
The crawler captures the real page, so each issue points to exactly what a customer sees — no abstract advice.
No evidence, no finding
A finding that can’t cite a captured page is discarded. Nothing makes the report on speculation alone.
Exportable and shareable
Every finding, its evidence and its maths export to a clean PDF or a shareable link — ready for a stakeholder review.
This is what the AI actually caught
A real issue from our sample audit — the page it captured, its reasoning, the revenue it priced, and the fix. A chatbot can’t crawl your store, show the evidence, or put a number on it.
Problem → Evidence → Impact → Fix → Outcome
No vague advice. Each finding tells you what is wrong, proves it, prices it, and hands you the fix — so the decision to act is easy.
Problem
Checkout offers no express payment option, so mobile buyers abandon at the payment step.
Evidence
A screenshot of the live checkout, captured during the crawl — the finding you can see for yourself.
Revenue impact
≈ $18,400 / month at risk, with the full arithmetic and every assumption shown.
Recommendation
Add Apple Pay, Google Pay and Shop Pay above the card form. Effort: small.
Expected outcome
Fewer abandoned checkouts on mobile and a measurable lift in completed orders.
How that $18,400 is calculated
Built from the traffic and order value you supply. Uplift ranges are conservative internal defaults, clearly labelled as estimates — never presented as measured outcomes.
Executive-ready reports in minutes
This is what lands at the top of every report: the revenue at stake, the confidence behind it, and the opportunities ranked by impact.
Estimated recoverable revenue
$61,347/mo
Based on 27 issues found across 18 pages
Top opportunities
Real products, real opportunities
A look at the product-level opportunities ConversionLens surfaces. Sample products are shown here; connect your store to see your own.
CriticalSampleLumen SkincareRadiance Renewal Serum
Shipping cost revealed only at checkoutSurprise fees at the final step are the top driver of cart abandonment.
$9.1k/mo at risk91% confidenceView sample recommendation
HighSampleAuralStudio ANC Headphones
No trust signals near add-to-cartFirst-time buyers hesitate when nothing reassures them at the point of decision.
$6.8k/mo at risk79% confidenceView sample recommendation
HighSampleStride AthleticTrailblazer Runner
Product gallery has no zoom on mobileShoppers can’t inspect detail, so they leave to compare elsewhere.
$4.2k/mo at risk84% confidenceView sample recommendation
A report built to be acted on
Most tools hand you a list of problems. ConversionLens hands you a prioritised plan with the money attached.
Revenue, not scores
Every finding is priced in lost dollars per month — so you can rank fixes by impact, not by a vanity grade.
Visual evidence
A real screenshot backs each finding. If we can’t show it, we don’t claim it — a finding without evidence doesn’t ship.
Confidence you can trust
Deterministic checks are marked measured; AI findings carry a stated confidence level. You always know how sure we are.
Transparent math
Open the calculation under any number to see the exact arithmetic and every assumption. Nothing is invented.
Quick wins first
Findings are tagged by effort, so you can ship the small, high-impact fixes today and plan the bigger ones.
Track your progress
Re-run any time and compare. Watch revenue at risk fall as fixes land — proof the work paid off.
The same answer, without the wait or the retainer
Manual reviews and agencies both get there eventually. ConversionLens gets there in minutes — priced, evidenced, and repeatable.
| Manual CRO | Agencies | ConversionLensRecommended | |
|---|---|---|---|
| Time to first insight | Days of manual review | Weeks, on a retainer | Minutes, self-serve |
| Revenue impact | Rarely quantified | High-level projections | Every finding priced |
| Evidence | Screenshots you gather | Buried in a slide deck | Captured with each finding |
| Consistency | Depends who’s looking | Varies by consultant | The same checks every time |
| Cost to start | Your team’s time | $$$ monthly retainer | Free, no card required |
| Coverage | A few key pages | A sampled review | Crawls the buying journey |
Sharper the moment you connect your data
A public audit reasons from what’s observable. Connect first-party data and every estimate becomes a measured number, monitored over time.
Start free. Get sharper as you connect data.
Every audit is honest about what it knows. Connect your store’s own data and the estimates become measured numbers.
Public audit
FreeAudit any storefront from publicly observable evidence, with estimated revenue opportunities.
- Audit any public ecommerce site
- Priced findings with visual evidence
- Transparent, checkable arithmetic
- Ranked quick wins and effort tags
- Export and share the full report
Verified store
Most preciseConnect first-party data for precise calculations and continuous monitoring of your revenue.
- Everything in Public audit
- First-party data: Stripe, GA4, Search Console
- Shopify, WooCommerce & BigCommerce sync
- Measured numbers, not estimates
- Continuous monitoring and alerts
A report your finance team can’t poke holes in
A number no one can trace gets ignored. ConversionLens is built so every estimate stands up to scrutiny.
No invented numbers
The AI classifies issues; the arithmetic is done separately and shown in full. Every figure is one you can check.
Evidence, or it doesn’t exist
A finding must cite a real page captured during the crawl. If there’s no evidence, the finding is discarded.
A respectful guest
The crawler honours robots.txt, rate-limits itself, identifies who it is, and never touches checkout, payment or credentials.
Results, straight from the teams using it
ConversionLens is in early access. As teams share what they recovered, their stories will appear here.
Want to be one of the first? Run a free audit and tell us what you find.
Questions, answered
Do you need access to my store’s admin?
No. A public audit works entirely from your publicly accessible storefront — the same pages your customers see. You never share admin logins or credentials. Later, a Verified store can connect first-party data to sharpen the numbers, always with your explicit permission.
How accurate are the revenue estimates?
A public audit gives well-reasoned estimates from observable evidence, built on the traffic and order value you provide, with the arithmetic shown for every figure. Uplift ranges are conservative, clearly-labelled defaults — not measured outcomes. Connect first-party data as a Verified store and estimates become measured numbers.
What does it cost?
Running an audit is free and needs no credit card. Verified store — first-party integrations, precise calculations and continuous monitoring — is coming soon.
Which platforms does it work with?
The public audit works with any publicly accessible ecommerce site, on any platform. Deeper integrations for Shopify, WooCommerce and BigCommerce, plus Stripe, GA4 and Search Console, are on the roadmap.
Is my data safe, and is the crawler well-behaved?
Yes. The crawler honours robots.txt, rate-limits its requests, identifies itself by User-Agent, caps how many pages it visits, and stops before any payment step — it never enters payment details, personal data or credentials.
How long does an audit take?
Most audits surface their first findings within minutes. Larger stores take a little longer because the crawler stays polite and within rate limits.
Find your store’s hidden revenue today
Run your first audit in the next five minutes. No credit card, no admin access — just a priced, evidence-backed plan for the revenue you’re leaving on the table.