See where your store is leaking revenue. And how sure we are.
ConversionLens prices every conversion issue in lost revenue, backs it with visual evidence, and shows the arithmetic, so you know what to fix first, and exactly what it’s worth.
- Free to start
- No credit card
- Any public storefront
A list of issues isn’t intelligence.
Most tools hand you problems. Few tell you which ones cost you money, prove they are real, or say how sure they are. That gap is where revenue quietly leaks.
- 01You are guessing what to fix.Analytics tells you conversion fell, not why. Without evidence, the roadmap comes down to opinion, and whoever argues loudest.
- 02The cost stays invisible.Every point of friction quietly loses orders, but nothing puts a number on it, so the fixes that would pay for themselves never get prioritised.
- 03A checklist is not a decision.Two hundred “best practices” with no evidence and no dollar impact is noise. You need to know what matters, and what it is worth.
Not a score. A priced, evidenced plan.
Open any number and the arithmetic is right there, built from your traffic and order value, never invented. This is the report itself, not a promise of one.
Analytics shows you the drop. It can’t tell you what to do.
Dashboards report what happened. Experiments make you hypothesise, build, and wait weeks for significance. Revenue Intelligence reads the same data and hands you the decision: ranked, priced, and ready to ship.
An A/B test might confirm a fix (in six weeks, if it reaches significance). Meanwhile the revenue keeps leaking.
Mobile buyers abandon at the payment step. Express checkout removes the friction, priced from your own traffic, with the arithmetic shown.
A generic model invents the number. We refuse to.
Every estimate is labelled by how much we can stand behind it, and it sharpens as you connect your data. We never dress an assumption up as a measurement.
The model decides what is wrong. The arithmetic decides what it costs. Every finding cites a page we captured, so there is nothing to take on faith, and nothing invented.
A one-time audit goes stale. This compounds.
Start from public evidence today. Connect the tools you already run and every estimate becomes measured, then re-audit and watch revenue at risk fall as you ship. It isn’t a snapshot; it’s a system that learns your store.
More connectors on the way.
Four things a revenue number must be.
To act on a number, you have to trust it, and that takes four things. They are the lens to judge every tool by. Including this one.
- 01Priced.Every finding in lost revenue per month, so you rank by money, not by a vanity score.
- 02Evidenced.Backed by a screenshot of your own store, captured during the crawl. No evidence, no finding.
- 03Confidence-labelled.Marked Estimated, Validated, or Measured, so you always know how much to trust it.
- 04Compounding.Sharper every time you connect a tool or re-audit. A one-time report can never do that.
| Audit tools | Agencies | ConversionLens | |
|---|---|---|---|
| Priced | A 0 to 100 score | A rough projection | In lost dollars a month |
| Evidenced | Rarely shown | Buried in a slide deck | A screenshot per finding |
| Confidence-labelled | Unstated | Varies by consultant | Estimated → Measured |
| Compounding | A one-off | A one-off | Sharper every re-audit |
Measure the field against the standard, not the other way around.
Merchants on what the audit changed.
Operators and founders who have run their store through ConversionLens, on what it surfaced and where they focused next.
ConversionLens made it much easier to see where my store was losing potential sales. Instead of giving me a long list of things to fix, it helped me understand what mattered most and where to start.
JamesShopify Store OwnerI've used plenty of analytics tools, but ConversionLens felt different. It didn't just show me numbers. It explained what could be hurting conversions and turned the findings into actions I could actually take.
SarahDTC Brand FounderThe audit gave our team a much clearer picture of the customer journey. The recommendations were straightforward, well organized, and helped us focus our attention on the opportunities that mattered.
MichaelEcommerce Marketing ManagerThere were things on our store that I had completely overlooked. ConversionLens helped me look at the experience from the customer's perspective and identify areas that were worth improving.
DavidShopify MerchantConversionLens is a useful starting point for identifying potential conversion issues across an ecommerce store. The way it connects findings to specific recommendations makes the audit much more actionable.
RachelCRO Consultant
Start free. Pay for revenue, not features.
A free first audit, then plans that grow with you: connect your data, validate the numbers, monitor your store, and scale across many. Free while we are in beta.
Most teams implement the recommendations themselves. Some would rather we did.
ConversionLens finds and prices your highest-value opportunities. Connecting your data increases confidence. If you’d rather the team behind ConversionLens implement and validate the recommendations, that’s available too. An optional accelerator, never a requirement.
Many teams act on the report in-house. Larger brands often prefer expert hands. Both are right.
The questions a serious buyer still has.
No hype and no asterisks: what Revenue Intelligence is, how the numbers are made, and what we will and will not claim.
How is Revenue Intelligence different from an audit?
An audit hands you a list of problems. Revenue Intelligence hands you a decision. Every issue is priced in the revenue it costs each month, ranked by impact, and backed by a page we captured, so you know what to fix first and what it is worth. The list is where it starts, not what you are left with.
How are the revenue estimates calculated?
By arithmetic you can read, never by a language model. We take the store traffic and order value, apply the conversion step where the issue occurs, and multiply by a conservative uplift range. The model only decides what is wrong; the numbers are ours, and the full calculation sits open under every finding.
What do Estimated, Validated and Measured actually mean?
They are how sure we are, kept strictly apart. Estimated is reasoned from publicly observable evidence and the figures you provide. Validated is backed by your own connected data. Measured is confirmed by real outcomes once you ship a fix and run the audit again. We never present an estimate as a measurement.
Why connect Shopify, GA4, Search Console, Clarity and Stripe?
Because it moves your numbers up the confidence ladder. A public audit reasons from the outside; your first-party data replaces assumptions with your real traffic, orders, search demand, behaviour and revenue. The more you connect, the more of the report becomes Validated rather than Estimated.
Is the free report genuinely free?
Yes, and it is the whole report, not a preview. Every finding, every price, every piece of evidence and all the arithmetic are there. You do not need a card to run it, and nothing is held back to force an upgrade.
Why don’t you guarantee a revenue increase?
Because we will not claim what we cannot measure. Recovery depends on your execution, your traffic and your market, none of which we control. We show you where revenue is leaking and what closing the gap is worth; whether it is recovered is proven by re-auditing after you ship, not promised in advance.
How often should I run a report?
Whenever the storefront changes: after a redesign, a theme update, a new campaign, or a quarter of iteration. Because every report is priced on the same basis, running them over time turns a one-off audit into a record of what you changed and what it recovered.
Who is ConversionLens for?
Ecommerce operators, founders and growth teams accountable for revenue rather than vanity scores. If you have to decide where limited engineering and design time goes, and defend that call with a number, it is built for you.
See where your revenue is leaking. And how sure we are.
Run your first audit in a few minutes. No credit card, no admin access, just a priced, evidence-backed plan for the revenue you’re leaving on the table.